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    Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings) PDF




    by Elizabeth Daniel : Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings)

    ISBN : #0273654799 | Date : 2001-10

    Description :

    PDF-e0efe | With the dotcom bubble well and truly burst, it is clear that to conduct successful business online you need an effective e-business strategy. This report shows you how to develop, design, implement and measure your e-commerce strategy. It guides you through the entire cycle from the identification of options, through prioritisation and implementation to measurement and review. Each stage contains… Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings)


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    [Pub.43zSo] Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings) PDF | by Elizabeth Daniel


    Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings) by by Elizabeth Daniel

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