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    Audience: Marketing in the Age of Subscribers, Fans and Followers PDF




    by Jeffrey K. Rohrs : Audience: Marketing in the Age of Subscribers, Fans and Followers

    ISBN : # | Date : 2013-11-05

    Description :

    PDF-5acc5 | Proprietary audience development is now a core marketing responsibility. Every company needs audiences to survive.  They are where you find new customers and develop more profitable relationships.  And yet, most companies today treat their email, mobile, and social media audiences like afterthoughts instead of the corporate assets they are.  With AUDIENCE, Jeff Rohrs seeks to change this dynami… Audience: Marketing in the Age of Subscribers, Fans and Followers


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